They like to eat well.
Like us.
We exist to nurture beautiful relationships between animals and their people through healthy nutrition. We believe animals make us better people, and like us, they need good natural food.
It’s raw,
made easy!
Tasty. Raw. Chunks.
No added grains,
sugars or glycerins
No added hormones
or growth promotants
Free range NZ,
grass-fed meat
Sustainably farmed
New Zealand King salmon
Cage-free
New Zealand chicken
Animal instinct says this pet food is better.
Science agrees.
Your pal is designed by nature to need natural raw protein for energy and strength. They’ll love the added raw taste and digestibility. After all, it’s what they’re designed to eat!
Natural Nutrition
Chunks of New Zealand meat and organs, freeze-dried to lock in the nutrition, combined with high protein meat and vege bites. It’s the safe and easy way to add raw. They’ll love it!
Meals & Treats
4.8/5
250+ Reviews
My fussy dog loves this
Always hard to keep a small dog happy with pet food. Discovered this wonderful NZ product with lots of tasty healthy bits that keep it interesting for our beast. She enjoys that the dry food has smell which is missing from most other dog foods. Good ingredients also to keep her healthy. Very happy to find this
He Just Loves It
He just loves it! He tried other brands and he hardly ate it.
My Dog Cannot Get Enough Of This
My dog cannot get enough of this food he just goes nuts over it will not be giving him anything else
Highly recommend
My 7 dogs were reacting to so many different brands of food. I switched to Raw33 and noticed a big difference. I decided to go 50. I love the amount of dried organ meat. My dogs are doing really well, no scratching and a higher protein for my older dogs giving them more energy, great skin and happy attitudes. I love the kibble size. I mix Raw33 and Raw50 together as I prefer to feed the small dried offal and the large for a bit of crunch. GREAT PRODUCT, Highly recommended.
My fussy dog loves this
Always hard to keep a small dog happy with pet food. Discovered this wonderful NZ product with lots of tasty healthy bits that keep it interesting for our beast. She enjoys that the dry food has smell which is missing from most other dog foods. Good ingredients also to keep her healthy. Very happy to find this
Made in New Zealand
Our high protein recipes are all made in New Zealand. The fertile soils and milk climate allow for some of the world’s best natural farming practices; where animals can graze freely on wide open pastures and thrive in clear waters.
A bit stinky, just how they like it.
We source nutritious grass-fed meat, organs and fish from New Zealand farms and oceans. Because they’re safely freeze-dried raw, it’s a little bit stinky – just how they like it.
